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Wind in the hair


In the 80s, thick and curly hair was trendy, even for men: how can we forget Joey Tempest, Jon Bon Jovi, and others?
Many people copied her look and the perm craze was spreading in hair salons. But do you know when and how those hairdos looked their best?
Now we'll explain it to you!

Today we are used to using a thousand and one devices to style our hair: straighteners, curling irons, futuristic hair dryers, and all sorts of diffusers, but in those years the best ally was the air. Yes, you read that right, natural air: hair was washed, patted dry, and then foam was applied to define the curls.
Final touch: hair in the wind! Of course, in winter it wasn't ideal as the cold was felt, but the most daring always did it anyway!


Is it possible to achieve a top hairstyle by simply air-drying it today? Yes, but with some precautions. It becomes essential as a first step, for example, to thoroughly wash the hair using the right products to avoid damaging or weighing it down. This is where the Gentle Hydrating Shampoo helps us, cleansing the scalp perfectly without drying out the hair, leaving it luminous and light!


We are going to apply the Detangling Hair Conditioner that takes your breath away: it makes the hair soft, light, extremely easy to comb and manage, eliminating frizz.

For a truly light and limescale-free hair, we cannot do without using Acid Rinse Complex, an acidic rinse with active ingredients that have a shine-enhancing and antistatic action.

Another step involves applying a specific product tailored to the hair type and desired styling, so let's welcome the Modeling Mousse for defined curls; Silky Cream for an unrivaled straight look, and Volumizing Mousse for a voluminous hairstyle.

At this point, let's leave our hair free in the air, happy to dry naturally! If you suffer from neck problems, do not worry: just dry the roots with the heat of the hairdryer and then let the lengths be at the mercy of the fresh air.

To finish, once the hair is dry, we can apply the Milky Rain Serum to hydrate and protect the lengths. This way we will have truly top-notch, healthy, and shiny hair!

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